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Recent Blog Posts
Winter marketing ideas you need to try
The days will be getting shorter and the nights getting colder, and soon enough Mariah Carey’s ‘All I want for Christmas will be back bidding for the no.1 spot in the music charts. The winter season is upon us and so it’s time to spruce up your winter marketing...
How email marketing can boost sales
We have some top tips to make the most of this marketing tool… If you have a well-established and effective marketing strategy, we hope you have discovered that email marketing can work really well for your business and quantifiably boost sales. Today’s email...
Why you’re missing out if you don’t have a word of mouth marketing strategy
Word of mouth, as a term, has been a part of our vocabulary for 500 years and is now widely recognised within the business community as “the process of telling people you know about a particular product or service, usually because you think it is good and want to...
My brand makes my customers feel…
Branding can mean very different things to different people - but at its core, it's about creating. clear, consistent identity that resonates with your audience. Before diving into some examples, let's look at what branding really is and why it matters in 2025's...
An Easy Guide to Local SEO
Get to grips with local SEO for your WordPress website with our easy guide to local SEO. What is local SEO and why is it important for your business? In this blog, we’re going to take you through the essential basics of local SEO, to make your website visible to your...
My top tips for award entries that win
Ever entered an awards programme? Over the years I have written many awards applications for different companies. Lots have won; hooray, many have been finalists; yay, for some I advised that they should gather more results and submit next year instead; they simply...
Web Design – Your Site’s Usability and Creativity Checklist
A website is only as good as its usability and creativity. No matter how much you populate your site with useful features or deals, if it isn’t both easy to use and attractive to your visitors then it isn’t going to be a success. Studies have shown that on average,...
Why graphic communication is important for your business
What does graphic communication encompass and why is it important to know about for your business? Have you heard the term graphic communication being used and wondered what makes it different from graphic design? Both graphic design and communication are essential...
UX – what is it and why should you care?
UX is a buzzword in the digital community but what does it stand for and more importantly, what does it really mean? UX is an abbreviation of the words user experience. It refers to the quality of a site from its user's point of view. UX design is an important part of...
Offsetting part of your digital footprint with Ecosia
Would you choose to use an alternative search engine if you knew that when you shopped online or checked your share prices you could be 'virtually' planting a tree? Would it feel good, playing a vital part in a global reforestation movement? Hopefully if you care...