Why graphic communication is important for your business

Why graphic communication is important for your business

What does graphic communication encompass and why is it important to know about for your business? Have you heard the term graphic communication being used and wondered what makes it different from graphic design?  Both graphic design and communication are essential...
UX – what is it and why should you care?

UX – what is it and why should you care?

UX is a buzzword in the digital community but what does it stand for and more importantly, what does it really mean? UX is an abbreviation of the words user experience. It refers to the quality of a site from its user’s point of view. UX design is an important...
Offsetting part of your digital footprint with Ecosia

Offsetting part of your digital footprint with Ecosia

Would you choose to use an alternative search engine if you knew that when you shopped online or checked your share prices you could be ‘virtually’ planting a tree? Would it feel good, playing a vital part in a global reforestation movement? Hopefully if...
Getting brand identity spot on…

Getting brand identity spot on…

A logo alone is not a brand but it does form part of your brand identity. In advertising, the often discussed ‘rule of 7’ theory, suggests someone must see your brand seven times before it starts to be remembered and a powerful brand identity means you can recognise...